Dell EMC World 2017 – Tuesday General Session Notes

Disclaimer: I recently attended Dell EMC World 2017.  My flights, accommodation and conference pass were paid for by Dell EMC via the Dell EMC Elect program. There is no requirement for me to blog about any of the content presented and I am not compensated in any way for my time at the event.  Some materials presented were discussed under NDA and don’t form part of my blog posts, but could influence future discussions.

These are my very rough noted from the Tuesday General Session at Dell EMC World 2017. You’ll see that they’re mainly dot points. Ideas to take away and think about if you will.

Karen Quintos takes the stage.

“IT Transformation Realized Awards” (video) – Winners are AIG, citi, Columbia Sportswear, Express Scripts, Jaguar Land Rover, Molina Healthcare.

Jeremy Burton takes the stage (Jeff Clarke can’t make it today)

  • What’s changed since 1987? A whole lot of stuff
  • Work’s not a place, it’s an activity
  • 42% of millennial will quit their job if they use substandard tech

Latitude 7285 2-in-1 with wireless charging. Available from June 1 in the US.

  • It’s not just about the tech though. People are interested in consuming PCs as a service.
  • Security – 95% of breaches occur at the endpoint
  • Technology improves by 10X every 5 years


Ken Black (Nike VP of Digital Design Transformation)

  • Creation and collaboration
  • How do you get the idea in the designer’s head out and into a product that you can consume?

Sarah Burkhart (PM, Dell Canvas)

  • VR and AR estimated to be a $35B business by 2025

Brian Mullins (CEO, @DAQRI)

  • Design hardware and software to bring augmented reality everywhere

Andy Rhodes (VP and GM of IoT)

  • IMS Evolve and Dell EMC
  • Dell EMC want to help you build the infrastructure to help you transform your workforce.

Pat Gelsinger takes the stage (@pgelsinger)

  • VMware do “real” magic – changing the world, changing the quality of people’s lives
  • Pendulum swinging – mainframe, minicomputer, client server, IoT, etc
  • Need to take control of the edge
  • IoT – plethora of edge devices, producing an extraordinary amount of data
  • VMware Pulse IoT Center – AirWatch, vROps, NSX
  • Manage, monitor and secure
  • Real-time visibility
  • VMware – addressing customers’ most complex challenges
  • And device, any app, any cloud

The core challenge is having to stitch together silos of innovation – there are too many point solutions to manage

VMware Workspace ONE – Consumer simple, enterprise secure

  • The power of HCI
  • VDI Complete – Dell EMC, VMware, Dell Technologies [High five from @sakacc]
  • Rent-A-Center – rental place
  • 14G brings out the best in vSAN
  • Dell EMC VxRack SDDC
  • VMware Cloud Foundation Momentum
  • VMware cross-cloud architecture
  • Demo of VMware on AWS
  • Pivotal and VMware
  • “Developer-ready infrastructure”

Bill Cook (President and COO, Pivotal) joins Pat on stage

Key Trends – enterprises are changing business models based on shift to cloud-native applications

  • Mobile devices and connectivity
  • Near-free computing costs
  • Global scale of operations
  • Ubiquity of embedded sensors

Speed to deployment

  • Developer – increase feature velocity, decrease spend
  • Operator – increase service levels, decrease cost
  • “You’ll be up and running in days – not weeks or months”
  • Digital transformation: “Tech is breaking out of tech”

Some interesting ideas in this session. 3.5 stars.